Privacy Policy

Your privacy and your baby's data security are our top priorities

Effective Date: August 14, 2025

Overview

This Privacy Policy explains how Baby Buddy ("we," "us," or "our") collects, uses, and protects your information when you use our Amazon Alexa voice skill ("the Service"). Baby Buddy is designed as a comprehensive baby care assistant to help parents and caregivers track important information about their babies' health, feeding, and development.

Our Core Promise

Baby Buddy is designed solely to support baby care functionality. We do not sell, rent, or share your personal data with third parties for commercial purposes. Your data is used exclusively to provide and improve our baby care services.

Information We Collect

When you use Baby Buddy, we may collect the following types of information to provide comprehensive baby care tracking:

Baby Care Data
  • Feeding records (amounts, times, food types)
  • Sleep patterns and duration
  • Weight and growth measurements
  • Temperature readings
  • Diaper changes and baby activities
  • Medical appointment schedules
Account Information
  • Baby names and birth dates
  • Parent/caregiver preferences
  • Multi-baby profile management
  • Feeding preferences and defaults
  • Notification settings
Voice Interactions
  • Voice commands (processed by Amazon Alexa)
  • Skill interaction patterns
  • Tutorial and learning preferences
  • Error reports and feedback
Usage Analytics
  • Feature usage frequency
  • Interaction success rates
  • Performance optimization data
  • Customer support communications

How We Use Your Information

We use the collected information exclusively for the following baby care purposes:

  • Core Baby Care Tracking: Recording and organizing feeding schedules, sleep patterns, growth milestones, and health information
  • Personalized Statistics: Providing meaningful insights about your baby's feeding habits, growth trends, and daily patterns
  • Appointment Management: Scheduling medical appointments, sending reminders, and maintaining healthcare records
  • Multi-Baby Support: Managing separate profiles and tracking for families with multiple babies or childcare providers
  • Voice Recognition Improvement: Enhancing our understanding of baby care commands and natural language processing
  • Customer Support: Providing technical assistance, tutorials, and responding to your questions
  • Service Security: Ensuring data integrity, preventing unauthorized access, and maintaining system reliability
  • Feature Development: Creating new baby care features based on user needs and feedback

Data Sharing and Third Parties

We Do NOT:
  • Sell your personal data to advertisers, marketing companies, or data brokers
  • Share baby care information with unauthorized third parties
  • Use your data for advertising or commercial purposes outside of service provision
  • Access your private information for purposes unrelated to baby care
  • Share identifiable information with social media platforms
  • Provide your data to insurance companies or employers
We May Share Data Only In These Limited Situations:
  • Cloud Service Providers: With Amazon Web Services and Microsoft Azure for secure data storage and processing
  • Legal Compliance: When required by law, court order, or legal process
  • Safety Protection: To protect the rights, property, or safety of our users or the public
  • Business Operations: With trusted service providers who help us operate Baby Buddy under strict confidentiality agreements
  • Your Explicit Consent: When you specifically authorize us to share information for a particular purpose

Data Security

We implement industry-leading security measures to protect your baby's information:

Encryption

All data is encrypted in transit and at rest using AES-256 encryption standards.

Secure Infrastructure

Data stored on enterprise-grade cloud platforms with 99.9% uptime guarantee.

Access Controls

Strict authentication systems and role-based access limitations.

Security Audits

Regular security assessments and vulnerability testing.

Data Backup

Automated backups with disaster recovery procedures.

Privacy by Design

Data minimization and privacy-first architecture.

Data Retention

We retain your data only as long as necessary to provide our baby care services:

  • Baby Care Records: Retained indefinitely until you request deletion (important for tracking growth patterns over time)
  • Account Information: Maintained while your account is active
  • Support Communications: Kept for 2 years for service improvement and follow-up assistance
  • Analytics Data: Anonymized and aggregated data retained for statistical analysis and service improvement
  • Voice Interaction Logs: Processed commands stored for 90 days to improve accuracy

Your Rights and Choices

You have comprehensive control over your personal information:

Access

Request copies of all your personal data and baby care records.

Correction

Update or correct any inaccurate information in your account.

Deletion

Request complete removal of your personal data and baby records.

Portability

Export your data in common formats (JSON, CSV) for your records.

Restriction

Limit how we process specific types of your data.

Objection

Object to processing for specific purposes while maintaining core functionality.

Children's Privacy

Baby Buddy is designed for parents and caregivers (18+ years) to track baby care information. We do not knowingly collect personal information directly from children under 13. Parents and guardians have complete control over all data related to their babies' care. All voice interactions are initiated and controlled by adults.

Important for Parents

You are responsible for all data entered about your baby through Baby Buddy. We recommend reviewing the information periodically to ensure accuracy for healthcare purposes.

Amazon Alexa Integration

Baby Buddy operates through Amazon Alexa as a voice skill. Important details about this integration:

  • Voice Processing: Amazon processes your voice commands and sends us the text interpretation, not audio recordings
  • Amazon's Privacy: Please review Amazon's Privacy Policy for information about how Alexa handles voice interactions
  • Skill Permissions: We only request access to the information necessary for baby care functionality
  • Account Linking: Your Amazon account may be linked to track your Baby Buddy preferences and data
  • Disable Anytime: You can disable the Baby Buddy skill at any time through your Alexa app

International Users

Baby Buddy is available to users in multiple countries. If you use Baby Buddy outside the United States:

  • Your information may be transferred to and stored in the United States and other countries where our service providers operate
  • We ensure appropriate safeguards are in place for international data transfers
  • By using our service, you consent to such transfers
  • Your data rights are protected regardless of storage location

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. When we make changes:

  • We will notify you through the Alexa skill with a voice announcement
  • Email notifications will be sent if you have provided your email address
  • The updated policy will be posted on our website with a new effective date
  • Significant changes will be highlighted and explained in plain language
  • Your continued use of Baby Buddy constitutes acceptance of any updates

Contact Information & Data Requests

If you have questions about this Privacy Policy or need to exercise your data rights, we're here to help:

General Contact
Contact Support

For questions, feedback, or technical assistance

Data Requests
Export My Data

Request data export, deletion, or corrections

Other Ways to Reach Us

Voice Command: "Alexa, ask Baby Buddy to contact customer support"

Email: privacy@babybuddy.com

Data Protection Officer: dpo@babybuddy.com